Marketing Principles

BGJ     I took this course as a prerequisite for my Business Management Minor. While I do believe I gained the intangibles required to help market a small scale business, this logo above is the only item really able to be put in a portfolio. The logo was designed for a local business in Troy, NY called “Balloon Gal Jenny.”The logo was designed to look like the sole proprietor, while also following a set of guidelines she set for us in the multiple meetings we had with her. While the entirety of this project was a group project, I did create this logo without any help from my team members.